Every marketer requires access to the right tools to do his/her job correctly. As an entrepreneur, you understand the importance of every dollar that you invest in your marketing strategy. Although executing your core mandate is an essential factor that contributes to the overall success of the business, you can’t underestimate the need for effective marketing if you want to achieve your goals. However, with the wrong tools, it will be impossible to meet your target. Fortunately, there are lots of marketing tools that can help you achieve your objective and you can learn more about marketing if you visit use proof here>>. Below are some of the powerful marketing tools that you should start using today.
Canva is an incredible tool for designing visual content. Today, visual content is an excellent way of gaining business credibility and building your professional business image. Canva is a free marketing tool that provides a wide range of custom illustrations and infographics that you can use to enhance your visual presentation. It also offers fully –designed sales proposals that you can readily use in your marketing campaign. Canva is an easy-to-use and highly intuitive tool with lots of templates, images, illustrations, and library fonts. There are several graphics that you can create using Canva including but not limited to social media images, brochures, and flyers.
This is a great tool if your business has several social media handles. HootSuite is specifically a social media management tool that allows marketers to manage and monitor their social media marketing strategy easily. The tool integrates several social media platforms such as Facebook, Instagram, Twitter, and YouTube making it easy to do a lot of stuff in less time.
CoSchedule is another incredible marketing tool that is particularly important for content marketing. This tool allows you to manage your content on a website or blog through an easy editorial calendar. The calendar plays a crucial role in ensuring that your content is always fresh, consistent, and engaging which helps you to grow your web presence and audience. The tool is intuitive, easy to use and has an excellent layout. With CoSchedule, you can view all your scheduled social media and blog posts in a single place. It also offers seamless integration with WordPress, fast scheduling of social media and blog posts and even rescheduling of old posts.
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Google Keyword Planner
Effective Search Engine optimization tactics can help your enterprise increase its online visibility which can boost sales. This is the reason why you need the Google Keyword Planner to help you accomplish this mission. This tool is developed for advertisers, and it helps you to determine the right choice of keywords for your business depending on the ranking and performance of your preferred keywords. Keep in mind that as long as you are placing the right keywords in your content, your business has a high chance of being ranked better by search engines.
Email marketing has become popular today. Although building your brand on digital platforms such as Twitter, Instagram, and YouTube is fantastic, you are always limited to the constraints of these platforms. This makes it difficult to push customers directly to your business since you have little control. However, email offers you greater freedom by providing you with the right tools you need to control your target audience and nurture leads. This is the reason why you need MailChimp for your email marketing.